Selling Tips

Should you wait for a better deal?

By Larry Schottenstein on October 19, 2009

I was working with a buyer looking for a nice home in Upper Arlington. They wanted a unique home, which can be difficult to find and they can also be difficult to sell since they may have a limited market. We found an interesting house listed for around $520,000, which is not high end for [...]

While Your Home is on the Market- Protecting Your Privacy

By MaryAnn Shoemaker on October 17, 2009

Is it snooping to open a drawer? Not if the drawer is part of a built-in such as a kitchen cabinet or a dining room china cabinet. Buyers can innocently tug on a drawer to inspect its construction or depth and find important documents that you might not intend for anyone to see. Don’t leave [...]

$600,000 house gone wrong…

By Carolyn Young on September 29, 2009

I was in a home the other day listed at $600,000 and some change and when my clients and I walked in, the only word from all of us was “wow”. The house was beautifully decorated. Beautifully and DRAMATICALLY and OVERWHELMINGLY decorated. Colors and patterns and crystal chandeliers and sequined furniture. It was not necessarily [...]

How To Make Home Buyers Hate Your House

By MaryAnn Shoemaker on September 24, 2009

Selling a Home? Avoid these Home Buyer Turnoffs 1. Odors House odors are number one on the home selling uh-oh list. And narrowing it down, odors from cigarette smoke and pets take top billing, with mildew not far behind. 2. Dogs that Meet You at the Door or in the Driveway Remove pets during showings [...]

Price to Sell!

By Angela Murphy on August 24, 2009

The list price of a home is the single most important marketing tactic for selling quickly and for the highest sales price possible. Price it right from the beginning. Take advantage of being fresh to the market. Resist the temptation of padding your price in anticipation of a bidding war with a potential buyer. Having your home priced right could make the difference between a quick sale and one that takes months to complete.

Low List Price Gets More Attention!

By Angela Murphy on August 23, 2009

Banks are using a low listing price to get more attention from buyers and create a bidding war for their properties. And, it’s working!

So, why can’t private sellers use the same marketing strategy?