Selling Tips

By mhogan on June 11, 2010

While setting up a showing for a condo, the listing agent was giving me some information about the property. At the end of this conversation he said “The seller is M-O-T-I-V-A-T-E-D. Make an offer, no matter what it is, just make it, even if you think it’s really low.”
I was a little suprised that he [...]

By lschottenstein on May 10, 2010

Most people find a real estate agent by one of the following basic approaches. 
By market size. Agents with a large market share become familiar to you by their shear presence. Buyers and especially sellers are more likely to hire someone they are familiar with and market size creates familiarity. These agents will have their names [...]

By vahmed on March 27, 2010

If you are selling a home, your agent is supposed to represent your best interests — right?  I thought so too!  This morning I made some phone calls on behalf of a buyer who is looking for an investment-type condominium.  We were off to a great start, the agent answered her phone,  I explained that [...]

By emcmullen on March 17, 2010

Recently, while searching for homes in the central Ohio area, I was astounded to find such casual images of houses on the market. This is a tough time for sellers. The market is currently flooded with homes and sellers need to ask themselves “what makes their home special?” Buyers need to be lured in with [...]

By lschottenstein on February 20, 2010

 
I teach over 50 real estate course a year to experienced agents. This gives me an interesting vantage point to learn how agents work and what really happens in the business. One of my favorite questions is to have them list all of the marketing tactics they do for sellers. The list usually looks like [...]

By amurphy on January 11, 2010

Don’t underestimate the importance of buyers coming through your front door!

By lschottenstein on January 10, 2010

If you are buying or selling a home wouldn’t   you want the agents primary focus to be on you?  I wrote a book for real estate agents and while doing my research I came across a book “How to be a millionaire real estate agent”. Basically they adviced  agents  to minimize their time working the [...]

By lschottenstein on December 29, 2009

I was representing a buyer who was ready to offer $960,000 for a home that was listed at $999,000. (from our research it was well priced at $999,000 and a very good deal at $960,000) The home was originally listed at $1.3M and was on the market for over a year so the listing agent [...]

By lschottenstein on November 25, 2009

I have a client interested in buying a home in the Sawmill road area. It was overpriced at $192,000.  A similar home sold across the street in the $170’s.  We offered an initial low price of $172,000. We ended up going back and forth a few times and ended being not too far apart. I thought [...]

By mnurre on November 11, 2009

Okay, you have decided to sell your home in a soft market.  You have selected a real estate agent to list and market the house.  Your agent has held open house events and has showed the house several times.  Maybe you have even lowered the original asking price in order to get your house sold.  [...]