Angela Murphy
VP, Partner Revealty and ColumbusSpecHomes.com Owner of AM Direct Marketing, LLC Consultant for GSW Worldwide; Lead client services for Bank of America VP, Bank One, Corporate Information Managemen...
Price to Sell!
The list price of a home is the single most important marketing tactic for selling quickly and for the highest sales price possible. Price it right from the beginning. Take advantage of being fresh to the market. Resist the temptation of padding your price in anticipation of a bidding war with a potential buyer. Having your home priced right could make the difference between a quick sale and one that takes months to complete. Read more of this article
Low List Price Gets More Attention!Banks are using a low listing price to get more attention from buyers and create a bidding war for their properties. And, it's working! So, why can't private sellers use the same marketing strategy? Read more of this article
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Larry Schottenstein is a certified negotiation expert, real estate author, educator and TV reality show host
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